Rad Beauty

RAD is your one-stop destination for all things trending in beauty. Explore all viral makeup products & hottest launches from brands like Maybelline, Fenty Beauty, Nykaa, MAC, Sephora, Sugar and try them on, from your couch.

Love brands like Fenty Beauty, Dior, MAC, Sephora but you’re looking for cheaper alternatives that still work their magic? Rad also has the perfect dupes from brands like Sugar, ELF, Lakme, Maybelline and more in store for you.

On this game-changing beauty exploration journey, you can also discover affordable versions of classic premium products, viral makeup + get your hands on all products applied in makeup looks. With our lipstick shades, eye liner shades, foundation palettes, blushes, and hundreds of curated looks, you're sure to find your perfect match.

What’s more?
💗Save the looks you love
😍Wishlist the products that surprised you
📸Snap those selfies & record those reels
✨Buy products from the most trusted marketplaces like Nykaa & Tira

So go ahead and try on that new lipstick shade you've been curious about. Or find the ideal foundation for your skin tone. With RAD, there's no need to worry about making a mistake. You can experiment with as many products as you like until you find your perfect look.
At zero cost, with no physical products. Isn’t that a dream come true?! 💄

Download Rad today and start experimenting with all the trending beauty products!